Snap Pixy

Snap Pixy, the business enterprise that owns Snapchat, has lengthy regarded itself a “camera” enterprise first. After all, when you open Snapchat, the first screen you see is the camera. And its smart glasses, Spectacles, are completely about assisting wearers extra seamlessly create and share snaps (aka videos). Now, Snap is taking its digicam understanding to the next level: It’s introducing a flying camera.

SNAP IS MOSTLY known for its sticky social community consisting of fleeting messages and legitimately amazing augmented actuality filters. But each so often Snap, which calls itself a “camera company,” produces new hardware.

Things get a little weird. This is one of these times.During its annual Snap Partner Summit today, the enterprise showed off a flying camera, the type of device in any other case recognized as a drone. Called Pixy, this flat, yellow plastic copter is designed to pair with the Snapchat app, lift off from the palm of its owner’s hand, shortly capture a photo or video, and zoom lower back down to the person’s palm, in all likelihood at Coachella. The captured media is then wirelessly shared to Memories in the Snapchat app, the place Snap’s signature AR filters and video outcomes can be applied.


Currently, most drones are big, heavy, loud devices for professionals and early adopters. Some even require a permit to use. But Pixy is different because of how portable it is and because it has quieter propellers. It weighs just 101 grams and has a swappable battery that, when on a full charge, will get you five to eight flights that can range from roughly 10 to 20 seconds. (Not that long.) 

Note: Given the device is so light, you probably shouldn’t use it in windy conditions.


The Pixy’s 12-megapixel sensor shoots up to 100 videos or 1,000 photos. Your media is stored locally on a 16GB drive. Early reviews suggest the video quality isn’t great, but good enough to view on a phone.

Snap Pixy
Snap Pixy


You can buy additional batteries for Pixy that cost $20 each. Snap also sells a portable dual-battery charger for $50 and a bumper and carryings strap.

Also Read: ICYMI: The Apple Watch Series 7 makes the most of its bigger screen

How does Snap Pixy work?

As stated earlier, Pixy takes off and (drone) lands on your palm, however it uses flight patterns you set with a dial on pinnacle of the device. It can supply you up to eight flights that are 20 seconds long, or it can shoot a hundred movies or 1,000 photos. It follows you around and captures pictures that’s synced wirelessly to the Memories part of Snapchat. It doesn’t seize audio, however Snap lets you add songs it’s licensed from track labels. You can share your movies without delay in the app or elsewhere. Snap has Pixy-specific AR consequences available, too. An auto-crop feature also lets you shortly flip horizontal footage into Snap’s normal vertical orientation.

What are Snap Pixy’s tech specs?

Size and WeightWeight: 101g Including battery
Dimensions: 131.7mm x 106mm x 17.6mm
Flight Time5-8 flights, depending on the flight mode
VideoDefault: 2.7k
Frame rate: Up to 30 FPS
ImagesStandard: 4000 x 3000 (12MP)
BatteryReplaceable rechargeable lithium-ion battery
80% quick charge in about 20 minutes
Fully recharges in about 40 minutes
StorageStores up to 100 videos or 1000 photos
16GB flash storage
5GHz 802.11 B, G, N, AC

The company also announced several augmented-reality features and developer updates. Snapchat now reaches 600 million monthly active users and more than 330 million daily active users.

Is Snap Pixy water-resistant?

No. Do not fly Pixy over water. Pixy and its accessories are not water-resistant. Snap said they should not be exposed to “rain, snow, or submerged in water”.

Is Snap Pixy iPhone-only?


Snap Pixy works with the following mobile devices:

  1. iPhone 7 or later running iOS 14 or above
  2. Select Android phones running 8.0 or above.

Where can you buy Snap Pixy?

  • Snap Pixy release date: 28 April 2022
Company Info

How much does Snap Pixy cost?

Pixy costs $230 in the US.

Want to know more?

If you’d like to learn more, check out Snap’s page for Pixy, its support hub for Pixy, and its how-to videos for Pixy.

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